Art - Graphic Communications Emphasis
The graphic communications major combines graphic design and communication curriculum, creating one powerful degree. This unique, interdisciplinary program will prepare you to become both a talented designer and a creative, contemporary communicator — skills that are highly sought after in countless fields and industries.
Take Your Design Skills to the Next Level
Taking courses in graphic design, communication and journalism, and computer science, you'll learn how to produce work that effectively balances information with exceptional expressive design. Coursework throughout the major will teach you the latest technologies in graphic design, how to reach different audiences, and how to best communicate your concepts and ideas to the world.
The growing major is rooted in experiential learning, with a strong focus on career preparation. Train on the same graphic and creative software found in the industry today. Gain professional experience during an internship. Help a local business during a service-learning project. Participate in collaborative student-faculty research. Or join workshops and seminars from community experts and artists in the field.
Graduates of the graphic communications degree enter the working world with a polished portfolio, real-world experience, and a diverse set of skills. You may choose to pursue a career in graphic design, work in marketing, help companies build their visual identities, improve websites, manage brands — or anything else that interests you. With a degree in graphic communications from UW-Eau Claire, the possibilities are endless.
Program Details
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Where can the graphic communications program lead me after graduation?
As a graduate of the graphic communications bachelor's degree program, you'll enter the working world with a diverse, versatile set of skills. You may choose to pursue a career in graphic design, printing, marketing, communications, or computer science — as well as jobs that require expertise in a number of these areas.
Example Careers
- Graphic designer
- Web designer
- Art director
- Marketing communications specialist
- Creative director
- Marketing manager
- Layout artist
- Brand manager
- Design manager
- Graphic communications coordinator
- Marketing and communications graphic designer
Curriculum within the art - graphic communications emphasis program includes core foundation courses in art as well as courses in art history, graphic design, typography, visual identity design, visual communication design, digital design and graphic communications. Coursework will prepare you to develop creative solutions to artistic and communication challenges and increase your awareness of diverse audiences. Electives throughout the degree allow you to specialize in topics that interest you, such as brand and reputation management, web database design or digital animation.
Here are a few courses in Art - Graphic Communications Emphasis at UW-Eau Claire.
ART 107
Foundations: Drawing and Composition
Introduction to freehand observational drawing and visual composition using a variety of materials and techniques.
ARTH 109
Art of the 20th Century
Study of art and architecture during the 20th century. Emphasizes global and pluralistic nature of modern and post-modern art.
ARTH 225
History of Graphic Design
Designed as a survey of the development of European and American graphic design in the twentieth century. Focus is on the styles and philosophies of the most influential designers of this period.
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